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Caithness.org Press Room Archive
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11 December 2001
As we approach the end of 2001 Caithness.org and the Caithness
Business Pages are heading for truly huge numbers for page views,
visitors and hits.
27 October 2001
Records are being broken
Once again on Caithness.org records are tumbling with the surge
of visitors early in the month following the Yell.com award.
The hits recorded are well over 2 million and visitor numbers are
ahead. Page views may be slightly down but there are still
four days to go until the end of the month.
September figures are not available as they were lost by the server
but it would appear that they would have been slightly down on the
record breaking August figures. October figures will sweep
that all aside suggesting that September might have been in between.
Publicity to Caithness.org
Following the Yell.com award the web site had huge amounts of
publicity being featured in the Mirror, Guardian, Metro and other
national newspapers and magazines. The trade magazine
"Marketing Week" with a 40,000 circulation ran the full details in
two sections Community and Overall Winners. Radio Broadcasts
and TV appearances gave another round of publicity. Features
in the voluntary press and other magazines are still underway.
Internet TV appearances are to follow. The local John O'Groat
Journal had the award as front page news. Our estimates
are that printed medium gave us coverage in 20 million copies and
Radio and TV saturation coverage of the UK. Radio stations we
know have covered it are Radio Five Live, BBC Radio Scotland, Moray
Firth Radio, Caithness FM and possibly several others.
Grampian television ran the story on two separate days in news
8 October 2001
Only days after the Yell.com
awards but already the consequences of getting this top award are
being seen in our email as we have been deluged with
congratulations. The knock on affect of our own increased
traffic has been felt in our other web sites as people go looking at
what else Caithness has to offer.
5 October 2001
Well we are still completely floating on cloud nine after our
trip to London picking up the community award and the overall
winners award is just incredible. Driving up from Edinburgh to
Wick and hearing Caithness mentioned on the Radio has been an
experience in itself. We were even on a Moray Firth request
show as we drove past Inverness. Thanks to every one who has
emailed us - It might a be a day or so before we get to your
message. Our email has never been so big.
10 September 2001
The web site has had its profile raised by the short listing in
Yell.com /awards. Already mentioned in John O'Groat Journal,
Press & Journal and the Mirror. Average page views and hit
rates continue to rise and only the next couple of weeks will tell
if this is maintained over the whole of September.
31 August 2001
Hi if you are looking at his page on Friday. Just to say
that tomorrow we will be unveiling the highest figures yet -
completely smashing the last highest totals. The records of
last month were passed a couple of days ago and we are now agog
watching them climb even higher. August stats will be on by
Noon on Saturday. Everything is up - visitors, page views,
Next biggest addition
on the site will be in the castles section - more of everything and
a new section on the history of Caithness using many of the castle
pictures as illustrations.
30 August 2001
We are featured in this months issue of Economic Development
Today the magazine for LEDIS - local Economic Planning
Development Initiatives Their web site is The Planning Exchange www.planex.co.uk
The magazine is a subscription only magazine and does not feature
the articles. But its great to be recognised by an important body in
planning and development.
23 August 2001
Well this has to be the big news
for us today. Being short-listed in the communities category
is a real boost. With thousands more entries this year its
great to get this far. The winners of the Yell.com Awards are
to be announced on 3 October at the Atlantis Gallery, Brick Lane
London. After the team of judges have made their decisions.
More details can be found on the Yell.com
Awards Web site
16 August 2001
Records still being broken as Caithness.org passes one million
hits in 15 days in August with ever higher visitor numbers and page
views. with the numbers now so high each month the previous 12
months have passed 10 million hits and at possibly 2 million a month
now will continue to break records over the next few months even if
traffic stays the same. The highest ever visitors in one day was
yesterday 15 August at 2425. Banners displayed on the pages
are receiving well beyond our target of 1000 shows per month and are
currently getting over 10,000 shows per month and in some cases even
16 August 2001
Caithness.org is to be part of another study. this time by a
combined team from Strathclyde, Stirling and Edinburgh
universities. The study will attempt to find out if the
Internet and related e-commerce really is helping rural areas such
as the Highlands. Several Web Groups ansd sites will take part in
July - Yet More Record Numbers
Hits 1,802937 Pages 304454
22 July 2001
New Look Front Page
We have launched our new look front page. The site has
grown in many directions and needed a revamp to reflect the variety
if topics and to make things easier to find. This new look
will gradually be reflected throughout the web site. We have
also launched our own subscription services for the Free newsletter
to take over as the Free Listbot service ends shortly. All
current subscribers will be moved automatically.
A new Sports Section is
under development and more announcements will be made shortly.
16 July 2001
Well we finally got our own web site launched today to tell
people what we are already doing - building web sites, creating
banners for local businesses and creating new solutions to increase
awareness of Caithness and what it has to offer. Under
development are some new products to help make life easier for a
number of businesses not just in Caithness but all over the
Highlands and beyond.
10 July 2001
With 1,651,620 hits in June and still rising there seems to be
no end yet in site to the increasing traffic. The New Sports
Pages are almost completed and will be launched shortly.
Scorrie Internet Services has several new sites under construction
and is increasingly looking at ways for marketing them. More
links are being added throughout the site to assist advertisers get
their businesses found on the web. By acting as a central hub
Scorrie Internet web sites make it easier to find other businesses
that have web sites linked to them. The web site can be built
by Scorrie and get free banner advertising or any web site can
purchase banner advertising on the site which is itself linked in
6 June 2001
First Employee for Scorrie Internet Services
Scorrie Internet Services has taken on its first employee and it
will be little surprise to hear that it is Niall Fernie who has
worked as a volunteer on the project for the last two years.
Niall has helped to develop the many aspects on the two main
web sites and allow us to handle information as quickly as
possible. The Business Pages are very fast and use Niall's own
programmes that he has developed to be fast. the Business
Pages are developing in several directions.
3 June 2001
Another Record Breaker In May
1,324,188 Pages 232,155 Visits 52,132
Visitors to the
web sites once again broke the previous records. Thanks
to all of you for coming back.
Political Chat Sessions
Candidates in the Westminster election are chatting live on
2 May 2001
Ray Elf a well established cartoonist, designer and artist
now living in Morayshire has kindly offered his work to
Caithness.org and will be appearing over coming months under the
sections Planet Elf with a subsection for Caithness Viewed From Elf.
1 May 2001
Scorrie Internet Services - New Business
Bill Fernie has formed the new business to run the web sites
Caithness.org and the Caithness Business Pages. The business
started today. With several orders for banner advertising and
new local web sites the work in hand is like to require that
expansion takes pace sooner rather than later. But all the
expansion will be within the resources available. Bill has
several new ideas to promote Caithness businesses and expand the web
sites in a variety of novel ways.
22 April 2001
Social Studies with Caithness.org
Caithness.org has and is the subject of a number of academic
studies. Laura Thomson studying at Stirling University has
just completed her work and sent us a copy for publication on the
web site. Although the work entitled Can
the creation of Community Networks enhance social capital in
rural Scotland? is not solely about Caithness.org she has
drawn extensively from her findings about the Caithness Community
online during her research.
11 April 2001
Expanding rapidly in several directions Caithness.org and the
Caithness Business Pages are still racking up records. The
Business Pages added its Property
Section on Tuesday 10 April and the hit rate jumped
dramatically. Indications are that the easiest way to look at
property in the county will be on the Internet. Further
properties will be added shortly. Today we have commenced our
Properties to Rent section.
2 April 2001
Caithness.org has had a very busy month in March. The
feature in "Action" the magazine of Scottish Homes
has helped spread the word about the two web sites. An article
in the John O'Groat Journal followed again helping to spread the
word about the sites. Contacts in the USA are spreading the
word particularly through the Clan Gunn and Clan Sinclair
networks. Reciprocal links have been set up with Clan Gunn
On the web site front March was once again the biggest month ever on
the site with all records being spectacularly broken. All
numbers are up from over one million hits to 45,000 individual
visitors to both sites. Caithness.org alone had over one
million hits whilst the newly formed Caithness business Pages has
doubled its visitor rate in one month.
New services continue to be added to the web sites in rapidly
expanding format giving the sites more usability and interactivity
for people all over the world.
The Message Boards are increasingly being used for all sorts of
things with the Items for sale becoming popular and many questions
relating to Family History. New sections include School
Days which will become a repository from School pictures from the
past and present.
Plans are under way to provide zip files for last year gala pictures
for Wick and Thurso to make full downloads possible in the shortest
possible time and to free up web space for the Gals in the summer
time this year.
The Business Pages have had the Job Section launched and already it
has 34 jobs with the likelihood that this free service will be seen
as a valuable addition by local employers.
The most significant fact is that a business will be launched under
the name Scorrie Internet Services with a new web site to be
constructed under the address www.scorrie.com
From this business will flow a number of new creations in addition
to running the Caithness Business Pages. The Caithness.org
site will continue to be run and subsidised by Scorrie.com.
This move to run the service by a business rather than as a charity
takes away the need to try to raise charitable funding which was one
possible route to ensure the web site could survive long term.
The site is so large now as to require more than charitable funding
would provide. Essentially the services under way will help to
provide employment not just for the current people who are working
on it but possibly for others within a short period of time.
The move into other services is already underway and more
announcements will follow on these when the plans have been
12 March 2001
The Web Sites ground base is now in March Road, Wick. Tel
01955 606498 or 01955 604648 as previously.
1 March 2001
February Passed January easily with visitor numbers still
showing a marked increase. Totals were Hits
755,708 Pages 169,675 Visits 30,119 in
February which is 3 days less than January. More
Details Our Business Pages now have their own separate
20 February 2001
Advertising on the Caithness.org and Caithness Business Pages
combined. We now offer advertising on two separate web sites
for the price of one. www.caithness-business.co.uk/home/advertising/index.htm
15 February 2001
Looks like February will surpass January for another record
month of visitors to Caithness.org. Even in a short month
visitor numbers are already exceeding last months daily average.
3 February 2001
Caithness.org smashed all previous records in January 2001 with
a 41% increase in visitor numbers. Check the Site
Statistics for full details. New Message Board on the
Way. Better and more pictures in the Postcards
to get Caithness noticed.
27 January 2001
Caithness.org broke all records again yesterday when the Half
Million hits for the month was passed comfortably. Visitors
numbers are already 2000 over last months total with 5 days still to
Why a Press Room?
Well over the last few months we have been receiving increasing
enquiries from newspapers, magazines about the web site and
individuals preparing papers on a wide range of topics including
information about the county of Caithness, Communities and the
Internet, how we operate, who to contact and so on. To assist
with this growing demand for information we will list some of the
basic contact information and items about what is happening on the
web site and to group, make some announcements and list items that
give information about our expanding web site work.
The recent rapid growth in
Caithness.org has resulted in our receiving enquiries from all over
the world for a variety of reasons. These include casual
requests for more information on individual topics to requests from
an academic perspective looking at how community web sites are
developing using the Internet.
How Did We Get Here?
Started February 1999.
From a glimmer of an idea to put on information about all of the
voluntary groups in Caithness and train a few people in building
basic web pages the site has evolved into it present position
supplying much local information for both local people and
increasingly round the world. More people now visit
Caithness.org from out with the county every day than
locally. Our traffic has risen relentlessly but
significantly in the last six months to currently over 800 a
day. The interests reflect the growing awareness we had
through our email of the types of material that people might be
interested to see more of.
12 March 2001
We have moved to March Road, Wick